Inauguration Day was an emotional one for a lot of people and for me in particular since my mother wasn’t there to see it, something I never would have expected four years ago. One thing that will stay with me and that I treasure most about it is that the meme made people share their stories with me moments with family members that they had long forgotten and memories of shopping at Loehmann’s (with the collective trauma of the communal dressing room (Opens in a new window)). It’s still improbably going, though it’s waning. Vox wrote about it (Opens in a new window), saying, “One revealing aspect of the Bernie inauguration memes was how clearly many of the meme-makers revealed their East Coast liberal or leftist roots.” Which honestly struck me as very close to saying (Opens in a new window) I am some sort of rootless cosmopolitan globalist. These people saw it in BuzzFeed (Opens in a new window) or on Meet the Press or in the WhatsApp chat for their synagogue. Celebrities retweeted it though not, as I had hoped, Fran Drescher (Opens in a new window).
My old therapist (Opens in a new window) texted me about it. There were friends I used to work with who said their new co-workers had forwarded it to them. I got DMs from public figures who had famously sworn off Twitter. It was as comforting as being inside the too-warm interior of a Jewish deli while hot dogs steamed on a grill and you ordered a piled-high pastrami.Īs my tweet picked up steam, people’s parents who have never shared a meme screenshotted it and sent it to them. There was something implicitly Jewish about the image, and yet it somehow mostly blissfully escaped (Opens in a new window) the online pummeling that usually comes with such things. He had places to be, including on a line for dinner later, where he would complain about the wait even though he goes there every Saturday night and knows what to expect. I saw that photo of Bernie, and he was an everyman-if every man was an older Jewish gentleman waiting for his wife while she took way too long yet again in the Loehmann’s dressing room. As it nears 125,000 likes, it has surprised no one more than me, a writer who decided to knock off a tweet while refilling my morning coffee and putting “write up what’s coming to Hulu” on my to-do list. It's maybe one of the most popular ones, which I say not as a boast. Reader, I am the creator of one of the memes. But the photo made by Brendan Smialowski (Opens in a new window) of the AFP News Agency has taken on a life of its own since he snapped it on Inauguration Day, and I should know.
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This man has more important things to do that day than go to “ Joe’s thing (Opens in a new window),” but he’s there so let’s get this show on the road.īernie Sanders has seen the memes (Opens in a new window) and he does not care he just wants you to have free health care. Somewhere on his person is the envelope he carried in. A man sits on a folding chair, bundled up in a sensible parka, legs crossed, knit mittens on. (Photo by BRENDAN SMIALOWSKI/AFP via Getty Images)
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